Achim Jaeger as Keynote Speaker
Business and people development · active since 1998 · Munich

Measurably more revenue.
Higher returns. Stronger sales teams.

Sales training, leadership development, coaching, consulting & keynotes for B2B sales teams: Bottleneck diagnosed, Team trained on a real customer case, Impact proven in figures.

from mid-sized firms to the boards of large groups.

Across sectors
Sales, leadership & service
Multi-award winning
Active since
1998
Vertriebsimpuls since 2006
Our promise
Proven.
Not promised, but proven in figures.
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National & international awards

Trust built on provable results.

Vertriebsimpuls has won several awards for the quality and impact of its training and consulting work.

28
Years of sales expertise
Since 1998
93.000
Trained participants
across sectors
540
Regular clients
trust Vertriebsimpuls
556
Talks & keynotes
for teams and managers
01
2× Gold award winner

Deutscher Trainingspreis

The industry award from the BDVT (the German professional association for training, consulting and coaching). Vertriebsimpuls won gold nationally and internationally.

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02
Award winner

Trainer- und Beraterpreis

The award from BaTB (the German Federal Association of Qualified Trainers and Consultants). The sales training work was honoured in the sales category.

Press release
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03
Nomination

HR Excellence Awards

The awards for human resources management recognise outstanding HR work. Vertriebsimpuls was nominated for the award.

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Strengthening people, teams and organisations in sales. In Munich since 1998
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Achim Jaeger in discussion with managers
The starting point

Most sales teams sell below their potential.

Not because they lack talent, but because they lack method. This is exactly where our sales consulting starts. Fixed beliefs, leaders too far from the sales floor, no impact measurement and training with no transfer into daily work all cost margin. Every month.

01 Bottleneck
Training without transfer
Knowledge that evaporates after three weeks because it does not take root in daily work.
02 Bottleneck
Success without measurement
“It went well” is not a metric. Impact must be provable.
Approach

From audit to
measurable impact.

A clear process in four stages. No off the shelf training, but a programme tailored precisely to your company’s strengths, your sector and your team.

01
Sales audit
We analyse bottlenecks across your value chain: team, processes, potential.
02
Diagnosis & target state
Measurable goals, agreed with management. What success means in concrete terms.
03
Tailored programme
Training, coaching and consulting, rooted in daily work and measured by results.
04
Impact measurement
Effectiveness = the measure of goal achievement. Before and after, in black and white.
Services

What we offer:
six programmes, one goal.

Business and people development with a sales focus: training, coaching and consulting for teams and their leaders. Each programme is tailored to your bottleneck, your sector and your team, from sales training in Munich through to Leadership coaching for heads of sales.

View all services in detail
Case study · energy supplier

Target margin exceeded, proven over four years.

01
Situation
Regional energy supplier, two sales teams, stagnant margins.
02
Challenge
Target margin missed, profitable existing customers leaving.
03
Approach
Total needs based consulting, customer recovery, continuous measurement.
04
Result proven over 4 years
Target margin reached and exceeded, profitable existing customers won back.
Energy supplier sales team
The case study data

Success shown in
numbers .

The figures show what the case study describes. Margin growth across all eight sites of the energy supplier over four years: site by site, no site was left behind.

Data set Energy supplier · 8 sites · 2016 to 2019
Source: sales success measurement, energy supplier · 8 sites · over 4 years Real customer data
Source: sales quality success measurement, bank · 8 staff · 3 training intervals Real customer data
Source: target margin achievement, energy supplier · EL / Meco / Klima · year 1 vs year 2 Real customer data
See what you could measure
Voices from SMEs & boards

Voices that speak for themselves.

“

In our company development, Vertriebsimpuls played a decisive role in the people related success of our team.

Dr. Christian Conzelmann
Founding member · Dreiländerklinik
“

An atmosphere that creates intensive discussion and strong motivation to develop further.

Andreas Brinkmann
Managing Director · WSW Energie
“

His training sessions were rated very good without exception, with high usability in everyday work.

Wieland Paul
Head of field sales Germany/Austria · PARI
You can find more testimonials on our Clients page.
Keynote Speaker · Achim Jaeger

“A talk your team will still be discussing long after the applause has faded.”

International award winning Keynote Speaker for your kick off event, product launch or sales conference.

WATCH KEYNOTE TRAILER
Ready for your stage?
Book the speaker with international awards.
For motivation that lands: kick off event, product launch or annual conference.
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Keynote trailer with Achim Jaeger on stage
Keynote trailer
Achim Jaeger on stage
0:52
Achim Jaeger during a keynote talk
Talk preview
A preview clip to watch
1:56

Two insights into how Achim Jaeger brings stage and sales practice together. Click to start the video.

The team

Behind the numbers is a team of experts.

Six trainers, coaches and business psychologists from Munich, working across Germany and the wider DACH region, united by one discipline: measurable sales success. Together with you, we select the expert who best fits your brief.

Achim Jaeger
Juliane Naumann
Boris Heizer
Prof. Dr. Björn Raupach
Fred Baumsteiger
Rudy Klopsch
6 experts · 1 discipline
Meet the whole team
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From Munich.
For the whole German speaking region.
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Your first step

Where does your sales organisation really stand?

In a free discovery call, we identify the decisive bottleneck in your sales organisation and show you where measurable potential lies.

Book a free discovery call +49 89 97 89 43 40